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As the
tourism market begins to grow and mature, Kecak dot
Com realizes that in order to gain a competitive advantage
in the e-business world it needs to focus its attention
towards the entire market segments offering them that
extra paradise touch. Henceforth channeling its marketing
ventures towards all unique customers, who have different
pleasuring taste and desires.
Online Reservation System
As an online Travel portal, one way Kecak dot Com
maximizes its international market coverage is to parallel
the products offered by similar Travel Portal type businesses.
In this regard, Kecak dot Com invites fulfillment organizations,
embracing luxurious hotels, high quality tours and travel
agency offering packages of unmatched quality, the capacity
of becoming partners in the quest of excellence, to
be the first to provide the most satisfying and fulfilling
service as well as an exhilarating once in a lifetime
experience for customers who want nothing but the best.
Hence, Kecak dot com offers nothing but flexibility,
convenience, reassuring, uncomplicated and pleasant
processes from its point of sale to its edge of fulfillment.
Furthermore, with the vast complete range of product
packages offered, the thoroughness of the information
content and its online tour guides which will guide
customers on the net on places to go and sites to see,
customers will soon find there is no portal on earth
that's better than Kecak dot com.
It is important to mention,
that we believe the underlying foundation that enables
the high forecast rate of success for this side of our
business is the fact that we position ourselves as the
"K-Mart" for all the Indonesian tours and travel, accommodation
and adventure packages. We make strict reservation in
providing customers information on various product packages,
which center on customers with unique taste and what's
to them as paradise. The information will be distributed
in the form of a BI-monthly newsletter and product packages
catalog in line with our e-marketing strategies. Other
means of distribution includes our repetitive online
tour guiding, which enables that "immediate exposure"
of those special packages and what makes it special.
All of this because Kecak dot com believes that the
epoch prior to the 2002 is an excellent time to "reach
out and touch a tourist."
Online Ticketing
Our central market opportunity throughout the millennium
till the next decade is driven by the increasing reliance
on Internet-based business - e Business - architectures
that support core business processes and require more
advanced flexibility means for a B-B or B-C transaction.
With it the Kecak dot Com ticketing service bringing
together all local and international airline ticketing
into an online e-ticketing store, a convenient one stop
shop, that simply bundles the all in one process from
ordering the tickets to receiving a border pass, an
option to travel on Kecak dot com's airway and getting
picked up on the spot upon your arrival, concluding
to a true trouble-free, down-to-earth value of traveling
on air. With this in mind, the Online Ticketing project
was introduced to accommodate the virtual airline commerce
market extension. The project includes Kecak dot com
as being the online ticket provider, thus meeting the
new flexibility, convenience and high professionalism
presented by international customers in their traveling
demands. It is our believe that the product package
being introduced is an essential element in the overall
online tours and travel equation.
Online Members Tour Guiding
The end users of our product packages have always been
Kecak dot Com target market. To reach the End users/customers
we have recently employed and deployed a strategy that
puts us in a definite "awareness" and "sell" situation.
The strategy involves two parallel projects, which focus
on international travel organization and end users/customers.
One means involves the utilization of online guides
- the destination tour and travel know it all - informing
possible customers on an Internet online chat the many
beauty and richness of Indonesia as a tourist destination.
Apart from solely informing, the guides automatically
create product familiarization in the steps towards
gaining the customers trust in our products and knowledge
of service. In this regards, Kecak dot com is in the
process of embarking on a project to present the most
stunning and striking community room which would appeal
to the international tourism community as the most complete
source of information, this we term as guides online.
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